The Pixel 6 represented a rebirth for Google. After several generations of trying — and mostly failing — to distinguish itself

as a late-comer to the smartphone game, the device finally had a breakout season

Under a new guard, Google’s longstanding attempts to cut corners were out, and the company had finally delivered a premium product at a low price point.

Gone are the days that a company can skate by on name recognition alone.

Flagship smartphones are consistently good across the board, and manufacturers

that want to drive sales need to keep up with the Samsungs and Apples of the world.

The Pixel 6 presented a great confluence of software breakthroughs, premium hardware and new first-party development, like the Tensor chip.

The Pixel 7 and Pixel 7 Pro, announced at this morning’s Google Hardware event in Brooklyn, continue their predecessor’s breakthroughs.

Given how massive a departure the 6 was from the 7, it ought not come as a huge surprise that the new models are a refinement of what worked about last year’s models.